Friday, September 30, 2011

Using Prezi?


Prezi is a cloud-based alternative to PowerPoint and other presentation software. Of course you can download your Prezis for use without internet as well. If you want to learn how to use it, click here Learn About Prezi. There are 3 video tutorials that will teach you all you need to know. If you want to learn why to use Prezi or the pitfalls to avoid, read on...

Unless you are an advanced user of PowerPoint or other presentation software, your audience is potentially somewhere on the "Barney Arc of Hatred" when PPT pops up on the screen. They are so tired of seeing someone read their bullet points off of their blue background slides that they'll pull out their phones and pretend they're tweeting about you, when in fact they're checking Facebook or playing Angry Birds. Or worse, they're tweeting about you.

Prezi can shake these jaded audiences up by providing a flow of motion that is refreshingly unexpected. It's NOT about creating a synopsis or handout of your presentation. It's inherently about presenting key words, concepts and imagery to reinforce learning and memory of the concepts you present in person. It's not about making a text heavy presentation "prettier." Someone who tends to put all their content as text in their presentation and reads it to their audience, probably shouldn't use Prezi. (and, probably isn't serving their adult learners very well) However, for those speakers who use their presentations as a visual experience and memory aid to enhance learning for their audience while increasing the impact of live, interactive presentations, then Prezi can sing. 

 GoalBusters Prezi created for the AFP Los Angeles Regional Philanthropy Conference. 

Prezi can, by itself, without "you" deliver a meaningful learning experience. Use it like that if you want to create a stand alone presentation that does not need interpretation. However, that is NOT the most effective way for professional speakers to use Prezi. If you are delivering a live presentation or wish to provide support materials to someone who has been in one of your presentations, think of your Prezi as more of a visual or contextual outline with memory cues of the content you present. It has value for someone who has participated in your presentation, but does not replace "you" or allow someone to easily "borrow" your work and present it on their own.

GRIPES: A common complaint I hear is that "All that movin' around makes me sea-sick." I'd argue that if a viewer has that experience, then the Prezi may need editing for better flow. When setting "motion paths," be conscious of the fact that in western cultures we expect to read "top to bottom" and "left to right." Create your motion to accommodate these expectations, especially with bullet points and text blocks
to minimize potential "motion sickness."

Also, I've heard claims that Prezi retains the copyright to your content. That is not true. Prezi does not impose, nor retain copyright. Here's a link to their policy http://prezi.com/copyright and Terms of Use http://prezi.com/terms-of-use/

In their TOS, the pertinent sections are 4.3-4.5 and 5. You can read it all, but cutting to the chase, all of this "rights to use" language is about Prezi protecting themselves from someone trying to sue them for distributing copyrighted material because the presentations are "cloud-based."


BOO! IT'S SCARY! (or maybe you're complacent) You've heard that saying "If you always do what you've always done, you'll always get what you've always got. Yeah, that's a lie. Keep doing the same old tired stuff without innovation and "updates" and your effectiveness will decline. We all need to be shaken up a bit now and then don't we? So, what do you have to lose? Prezi is free, give it a try and see how your audience responds. Also see if it tugs you to rethink presentation of your work to better serve your learners. Change is good.

Happy Halloween!

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