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Saturday, January 16, 2010

YouTube Tips - "Upload" vs "Video" Views

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I Tweeted the following from the GoalBusters Twitter account:

"Very Cool! GoalBusters YouTube videos are only 21 views away from 4,000 total views. Check them out for yourself http://bit.ly/GBTube"

I immediately received the following questions via Twitter:
From @mikerdzign: "@GoalBusters Is that in Total Video Views or Channel views, and which is better to report from?"

It's a good question because there's inconsistency in the counts that you see in your YouTube Account and on your YouTube Channel.

The short answer is if you're sharing the progress of your YouTube views, I recommend reporting the Channel Views and Upload Views from your Channel Page. This is the "landing" page that visitors will be able to see. If you report the higher view counts from your Account Information, a visitor won't see that information and may be confused as to why you're claiming a higher number of views than is being shown on your Channel Page.

Channel Views are consistent on both the "public" home page which visitors see and the "user" Account page which only account administrators see.

However, "Upload" views, reported on your home page, will always be less than your "Video" views or the aggregate of total views per video. Aggregate views are not reported by YouTube. But if you manually added up all your "Video" views you'd notice that it is always higher than YouTube reports in "Upload" Views."

This is because "Video" views, usually include multiple same session repeat views by the same viewer as well as views of private videos you may post and potentially "test" views of videos you may later delete.

For example, at the time of this Blog entry GoalBuster YouTube videos had 3,979 "Upload" Views and 4,611 "Video" Views. YouTube also reported that there had been 1,862 unique visits or "Channel Views" to the GoalBusters' YouTube Channel.

I welcome further questions via email at Jim.Anderson@GoalBusters.com


For more Social Media tips from GoalBusters Consulting, LLC, see:
Social Media FAQs Part 1 The mechanics and logic of initial Social Media profile set up.

LinkedIn - Why it Matters and Tips for Success Who is using LinkedIn, why you should care and how to create the most effective profile.

Connect with GoalBusters: LinkedIn - Alice Ferris / LinkedIn - Jim Anderson / Facebook / Twitter / YouTube / Myspace

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